Senior PR Manager joins Social’s specialist climate change communications division
Zoe Symonds has joined the specialist Net Zero division of integrated communications agency, Social, at a time the division celebrates its first year of operation and in response to new client wins.
Zoe joins with over 20 years PR and Communications experience, comprising both in house and agency side. Most of her career has been spent in the financial services sector where she worked in The Royal Bank of Scotland’s (RBS) press office for 12 years focusing on the SME and corporate banking sectors. Since then, she has run her own communications agency and freelanced for several PR agencies working mainly across the financial services and legal sector with a recent increased focus on Net Zero and ESG activity.
Zoe is excited about working with the Social Net Zero team to deliver PR with a purpose by helping clients communicate their climate change story through media relations, copywriting and thought leadership status. Zoe will be based in the South East but working with clients across the country as hybrid working continues.
Commenting on her latest role as senior PR manager at Social Net Zero, Zoe explains, “I am very fortunate to be working in a sector that has the world’s attention on it. The UK has set legally binding targets for 2050 to produce net zero emissions and it feels because of the scale of the challenge ahead like the momentum is really building to make significant change. I’m looking forward to working with a variety of clients to communicate how research and technologies can truly work in unison for us to achieve greater things in the climate challenge ahead.”
Andy Cameron-Smith, director, Social Net Zero, added, “Having worked with Zoe at RBS for many years, I am delighted to be working with her again to help us grow our portfolio and reputation as a communications leader in the Net Zero space.
“She’s joined at an exciting period as the Net Zero division now enters its second year. Plans for 2022 include a new office at a university campus in the East Midlands which will be strategically located at the heart of research and home to technology innovators and institutions to help attract future talent and more exciting PR opportunities. I’m looking forward to leveraging Zoe’s experience and working with her on the delivery of our strategy for the year ahead.”